Gaya APA
McCarthy, E, J., Perreault, W, D. (2005).
Basic marketing : a global-managerial approach (Ed.15).
New York:
McGraw Hill.
Gaya MLA
McCarthy, E., Jerome., Perreault, William, D..
"Basic marketing : a global-managerial approach".
Ed.15
New York:
McGraw Hill,
2005.
Buku Tercetak.