Gaya APA

McCarthy, E, J., Perreault, W, D. (2003). Essentials of marketing : a golbalmanagerial approach (Ed.9). New York: McGraw Hill.

Gaya MLA

McCarthy, E., Jerome., Perreault, William, D.. "Essentials of marketing : a golbalmanagerial approach". Ed.9 New York: McGraw Hill, 2003. Buku Tercetak.